Traco GFX seamlessly integrates broadcast graphics systems directly into Avid MediaCentral | Cloud UX, enabling journalists, producers and editors to create, manage and time graphics within the newsroom workflow. By connecting Vizrt Viz Pilot Edge and Chyron Camio / Luci with Avid MediaCentral, Traco GFX allows graphics to become a natural part of story production, from script to broadcast and digital distribution.
With Traco GFX, graphics are no longer a separate production step. Journalists and editors can access graphics templates, create captions, edit data fields and place graphics directly on the timeline of their stories. This dramatically speeds up news production while keeping full control over visual quality and broadcast automation.
Traco GFX integrates newsroom systems, video editing and broadcast graphics into one unified workflow. Graphics created in Viz Pilot or Chyron systems can be inserted directly into a story or sequence and synchronized with video timing.
Timed graphics automatically follow edits on the timeline, ensuring accurate playout during live broadcasts. Using MOS integration with newsroom systems such as Avid iNews or Octopus, graphics become part of the rundown and can be triggered automatically during live production.
Traco GFX enables newsroom teams to:
All operations happen inside MediaCentral Cloud UX, eliminating the need to switch between multiple systems.
With Traco MediaRenderer and MediaDistributor, graphics can be rendered directly into video content and automatically distributed to multiple destinations.
This enables efficient publishing workflows for:
News stories enriched with graphics can be rendered, transcoded and distributed in a single step.
Because Traco GFX runs inside Avid MediaCentral | Cloud UX, journalists can access graphics production from any location using a standard web browser.
This makes Traco GFX ideal for:
Seamless newsroom integration
Traco GFX integrates directly into Avid MediaCentral | Cloud UX, allowing journalists and producers to access graphics tools without leaving their newsroom environment.
Vizrt and Chyron graphics support
Connect leading broadcast graphics systems including Vizrt Viz Pilot Edge and Chyron Camio / Luci, enabling journalists to use professional graphics templates directly within their stories.
Timeline-based graphics workflow
Graphics can be inserted directly into video sequences and synchronized with timeline markers, ensuring precise playback during live production.
MOS newsroom automation
Through MOS integration with Avid iNews and Octopus NRCS, graphics become part of the rundown and can be triggered automatically during live broadcasts.
Preview inside MediaCentral
Journalists and editors can preview graphics together with video content directly in the MediaCentral player before publishing or broadcasting.
Post-rendering and distribution
Using Traco MediaRenderer and MediaDistributor, video content with embedded graphics can be rendered, transcoded and distributed to broadcast servers, digital platforms or social media.
Remote newsroom production
Because Traco GFX runs in a web browser through Cloud UX, graphics workflows can be accessed from anywhere, supporting distributed and remote production environments.
Traco GFX supports modern newsroom requirements including caption workflows and integration with Traco ecosystem applications such as Traco AI. Combined together, these tools enable advanced metadata generation, caption management and enriched storytelling across broadcast and digital platforms.
Breaking news graphics
Journalists can quickly add captions, lower thirds and data-driven graphics directly to their stories, enabling fast reaction to developing news events.
Live broadcast production
Graphics inserted into the rundown can be automatically triggered during live broadcasts, ensuring accurate timing and consistent on-air presentation.
Sports and election coverage
Dynamic graphics such as statistics tables, scoreboards or election data can be updated and inserted directly into video sequences.
Multi-platform news publishing
Stories enriched with graphics can be rendered into finished video packages and distributed to broadcast playout, web platforms and social media.
Remote newsroom workflows
Journalists working remotely can create graphics-enabled stories from any location using a browser-based MediaCentral interface.
Automated digital content creation
Graphics combined with rendered video outputs allow newsrooms to rapidly generate content optimized for digital channels and social media distribution.
